Schick tests consumers’ appetite for a high-end razor
An Amazon-exclusive limited-edition Hydro handle tests whether shavers will pay more for a premium razor.
EMARKETER ↗News
In the news
Razors, barbershops, fragrance launches and grooming trends, dated and sourced.
VicBlends launches new men’s grooming brand, BetterDays
The celebrity barber’s barbershop-inspired line includes a styling cream, grip powder and a signature scent.
BarberEVO ↗Men’s fragrance statistics 2026: market, buyers and prices
Men’s fragrance keeps growing, with higher average prices and strong Gen Z spending.
Scento ↗Pinterest men’s trend report 2026: three-step skincare and signature scents
Searches point to simpler skincare routines, fragrance layering and statement haircuts.
MBman ↗10 grooming launches to watch this October
Scalp care, recovery products and targeted skincare lead the month’s new releases.
Park & Jungle ↗Reddit’s 2026 emergent men’s grooming signals
Discovery sets, beard fades and minimalist routines are rising in men’s grooming communities.
Blue Print ↗